Everything you might wonder about FTBA.

FTBA stands for Feelings, Thoughts, Beliefs, and Actions — the four dimensions of your inner state at any given moment.

Most of us assume our outer life flows from our actions alone. But action is just the visible tip. Underneath are three invisible layers running the show:

• ·Feelings — what's actually moving through your body right now
• ·Thoughts — the tone of the voice in your head
• ·Beliefs — the deeper assumption underneath everything
• ·Actions — what you're actually doing in response

myFTBA measures all four in 60 seconds and shows you where they are aligned — and where they are pulling against each other.

Example: You start a workout (action +5), but feel resentful about it (feelings −2), think "I'm wasting my time" (thoughts −2), and believe deep down that fitness isn't for people like you (belief −5). The action looks like progress. The pattern says you're going to quit by Wednesday. FTBA catches this before the quitting happens.

These are the four operating layers of human consciousness in motion. Every other framework — therapy, coaching, mindfulness, manifestation — works on some subset of these. FTBA tracks all four together because alignment between them is what produces results.

Why each layer matters:

• ·Feelings are the body's truth. They register before thoughts catch up. If you feel dread about something, that's data — no matter what you tell yourself.
• ·Thoughts are the conscious narrator. They can lie, but they can also redirect. The voice in your head shapes how you interpret what feelings tell you.
• ·Beliefs are the deepest layer — the silent assumptions about what's possible, what's deserved, what's safe. They override thoughts when they conflict.
• ·Actions are the only layer the world sees. They're shaped by all three above, and they feed back into them too.

When all four point the same direction, things move. When even one is misaligned, you stay stuck. FTBA reveals which one is holding you back.

Example: Two people start the same business. Person A: feelings excited, thoughts optimistic, belief "I can figure this out," actions consistent → succeeds. Person B: same actions, but belief "this won't work for me" → quits in 6 weeks. Same outer effort, opposite results. The difference was always in the invisible layers.

FTBA draws from established psychology and adds a measurement layer that traditional psychology doesn't typically offer.

The four dimensions map to well-researched concepts:

• ·Feelings — emotional regulation research (Damasio, Porges, Levine)
• ·Thoughts — cognitive behavioral therapy (CBT, Beck, Ellis)
• ·Beliefs — schema therapy and core belief work (Young, Klosko)
• ·Actions — behavioral activation and habit formation research (Skinner, Wood, Lally)

What FTBA adds is the alignment lens — measuring how these four layers relate to each other in real time, rather than treating them in isolation.

myFTBA isn't a replacement for therapy or psychiatric care. If you're navigating clinical anxiety, depression, or trauma, please work with a licensed professional. FTBA is a daily measurement tool for self-awareness, not a treatment.

Example: A CBT session might help you reframe a thought ("I always fail" → "I sometimes struggle"). FTBA shows you whether that reframe actually moved your alignment, or whether your belief and feelings are still pulling against the new thought. Two complementary tools.

Each of the four dimensions is scored on a spectrum from −5 (deeply misaligned) to +5 (deeply aligned), based on your answer to one question per dimension.

The check-in works like this:

• ·You answer 4 questions — one each for F, T, B, and A
• ·Each question has 8 options spanning −5 to +5
• ·Your selected option directly determines that dimension's score
• ·The four scores combine into a total alignment percentage

The composite metrics include:

• ·Overall Alignment — average of F, T, B, A on a 0–100% scale
• ·OMS (Outer Movement Score) — based on your Action score alone
• ·IAC (Inner Alignment Composite) — the combined F, T, B inner state
• ·Translation Gap — how much your outer action matches (or doesn't) what's happening inside

The math is deliberately simple. Complexity in scoring would obscure rather than reveal patterns.

Example: If you score F=+3, T=+3, B=+3, A=+3, your alignment is around 80%. If you score F=−3, T=−3, B=−3, A=+5, your action is aligned to a goal but your inner state is fighting it — the translation gap is huge, signaling that the action won't sustain.

Alignment means all four dimensions are pointing in the same direction with similar intensity.

Aligned looks like: You're working on a project. You feel engaged. Your thoughts are constructive. You believe you can do this. Your actions match the intent. All four arrows point the same way. Work flows. Time passes without strain.

Misaligned looks like: Same project. You feel anxious. Your thoughts are critical. You believe you don't deserve to succeed. But you're forcing the action anyway. Three arrows pull back; one pushes forward. Work feels like dragging a boulder. You finish exhausted.

What alignment is not:

• ·It's not always being positive. You can be aligned in grief, frustration, or anger — if all four layers honestly match the moment.
• ·It's not avoiding hard things. Doing something difficult while believing you can do it = alignment.
• ·It's not high energy. Quiet rest with full inner peace = alignment too.

Example: Going for a walk after a hard day. If you feel relief, think "this is what I need," believe rest is healthy, and act on the walk — all four align. Even though the energy is low, the alignment is high.

The translation gap is the difference between your inner state (Feelings + Thoughts + Beliefs averaged) and your outer action.

The formula: |IAC÷3 − OMS|

It tells you whether your action matches what's actually happening inside you, or whether you're pushing through a body and mind that aren't on board.

Three patterns to watch:

• ·Small gap (0–2): Your outer action and inner state agree. Whatever you're doing is sustainable.
• ·Medium gap (2–4): Some friction. You're acting against your inner current OR holding back from acting on inner clarity. Either direction.
• ·Large gap (4+): Big disconnect. The action won't last, OR the inner state hasn't yet been translated into action.

The direction matters too:

• ·Inner state higher than action: You're holding back. Inner readiness exists; outer action hasn't caught up.
• ·Action higher than inner state: You're pushing through. The action is happening, but the body and mind are dragging.

Example: You're forcing yourself to network at an event you didn't want to attend. Action +4, inner state −3. Translation gap of 4.5+. You'll come home depleted and probably skip the next one. The gap predicts the burnout before it happens.

An archetype is a name for the specific pattern your four scores form. Think of it as a label for "what's actually going on right now."

There are 18 archetypes, each capturing a distinct alignment shape:

• ·Fully aligned states: Like "Fully Aligned" or "Mostly Aligned" — all four dimensions in green
• ·Single-dimension dominance: Like "Belief-Only Reserve" (only beliefs holding) or "Action-Only Push" (acting without inner support)
• ·Mixed patterns: Like "Inner Contradiction" (feelings and beliefs disagree) or "Quiet Drift" (slow slide downward)
• ·Collapse states: Like "Heavy Collapse" or "Full Collapse" — all four in red

Each archetype comes with a short description that names what's happening. The names are deliberately simple, even slightly raw, because pattern recognition is fastest when names are vivid.

Why archetypes matter: numbers tell you the math, names tell you the meaning. Seeing "Belief-Only Reserve" and reading "only belief is holding the line" gives you something a 36% score alone never could — a story you can act on.

Example: Your score is 36%. That number alone is anxiety-inducing but not actionable. The archetype "Belief-Only Reserve" tells you exactly what to do: your belief is the foundation right now, lean on it, and slowly bring feelings and thoughts back to meet it. Direction, not just diagnosis.

It doesn't try to prove it. It shows you the condition under which it tends to work — and the condition under which it almost never does.

The Law of Attraction in its popular form says "what you focus on, you attract." That's incomplete. The fuller observation is:

• ·What you feel, think, believe, AND act on consistently tends to show up in your life
• ·What only some of those four agree on tends not to

myFTBA simply makes that condition visible. When all four dimensions stay aligned with a direction over time, things tend to move that way. When they don't, no amount of visualization closes the gap.

Example: Someone visualizes wealth daily for two years. Feelings: anxious about money (−3). Thoughts: "I'm bad with money" (−2). Belief: "rich people aren't like me" (−5). Action: occasionally setting goals (+1). Total alignment far below 50%. The visualization doesn't work — not because the law is fake, but because three out of four layers are pulling in the opposite direction.

Because visualization and affirmations work on one layer — usually thoughts. They don't tell you whether your feelings, beliefs, and actions agreed with what you were saying.

FTBA is a measurement, not a technique. It's the diagnostic that tells you whether your manifestation work is actually landing, or whether it's getting cancelled by misalignment in another layer.

What FTBA changes about manifestation practice:

• ·You stop guessing whether your inner work is "working"
• ·You see exactly which dimension is misaligned and needs attention
• ·You can track whether new practices (affirmations, journaling, therapy, etc.) actually move the alignment
• ·You catch the misalignment before it produces another year of "this isn't working"

Example: You've been affirming "money flows easily to me" daily. Take an FTBA reading. Thoughts +3 (the affirmation is working there). Feelings −4 (your body still tenses around money). Belief −5 (deep down you think money corrupts). Action +2. The affirmation is fixing thoughts but the other three layers are still in resistance. Now you know where to actually work.

No. myFTBA doesn't ask you to define a goal, and there's no place to enter one in the dashboard. This is intentional.

Complete FTBA alignment solves for any goal. We don't need to know what you're chasing — fitness, business, relationships, peace of mind — because the same four dimensions of alignment apply to all of them.

What this means in practice:

• ·You take a check-in. You see your overall alignment, signature, archetype, and pattern.
• ·You read the result and ask yourself: given where I want to go, is this alignment serving that direction?
• ·If yes, keep going. If no, the pattern shows you which dimension to work on first.

The goal lives in your head. The alignment lives on the dashboard. You bring the two together.

Example: Two people with identical FTBA readings of "Fully Aligned, 87%." Person A is working toward a marathon. Person B is healing from a breakup. Same data, different goals. Both readings are valuable because alignment is the prerequisite, not the proxy.

It's a measurement tool — not a treatment, not a coaching framework, not a religion.

What myFTBA is:

• ·A daily check-in that takes 60 seconds
• ·A snapshot of your current alignment across four dimensions
• ·A pattern recognition system that surfaces what's running you
• ·A shared language for talking to a coach, therapist, or partner about your inner state

What myFTBA is not:

• ·It's not therapy. It can't process trauma, treat depression, or replace clinical care.
• ·It's not coaching. It doesn't tell you what goals to set or what actions to take.
• ·It's not a manifestation course. It doesn't teach techniques; it measures whether your existing techniques are actually working.

Think of it the way you'd think of a fitness tracker. The tracker doesn't make you fit. It tells you what's happening in your body so you can make better choices. myFTBA does the same for your inner state.

Example: You're working with a therapist on anxiety. You take FTBA readings 3x daily. Over weeks, you watch your average alignment climb from 30% to 60%. The therapy is doing its job, and now you have data to confirm it — and to know which sessions moved the needle most.

Because action without inner alignment is the most exhausting kind of effort. It produces results that don't last, achievements that feel hollow, and burnout disguised as discipline.

Action is the only layer the world rewards visibly. So most productivity tools, goal-setting systems, and habit trackers focus there. They tell you whether you went to the gym, whether you sent the email, whether you hit your daily count.

What they don't tell you:

• ·Were you dragging or flowing?
• ·Did your inner state catch up to the action, or did the action drift away from the inner state?
• ·Will this be sustainable, or are you setting up for a quit?

myFTBA fills that gap. It doesn't replace action measurement — your habits, calendar, and tools still do that. It adds the inner layer so you can see whether the action is supported or being forced.

Example: You meditate daily for 30 days. Your action score: +5 every day. But your average belief score is −2 ("this isn't really working for me"). After 30 days, you'll likely stop meditating. The action streak looked perfect. The pattern predicted the quit. FTBA shows you the quit is coming so you can address the belief before it ends the practice.

60 seconds is enough. Investing more time helps you get more accurate readings.

The check-in has 4 questions, one for each dimension. Each question has 8 answer options on a spectrum from deeply misaligned to deeply aligned.

Two ways to take it:

• ·Fast pass (60 seconds): Read the question, pick the option that feels closest, move on. Good for quick daily snapshots.
• ·Reflective pass (3–5 minutes): Pause before each question. Close your eyes. Notice what's actually moving in your body or mind. Then choose. Good for moments when something feels off and you want to know why.

There's no scoring penalty for going fast. The system can't tell whether you reflected for 5 seconds or 5 minutes. What changes is how accurate your reading is — and accuracy compounds when you take check-ins regularly.

Example: You take a fast check-in mid-meeting. It says 65% alignment, archetype "Quiet Drift." That's enough to know something's off. Later, you take a reflective check-in. It says 52% alignment, archetype "Belief-Only Reserve." The reflective pass surfaced what the fast pass missed — your belief was holding but your feelings had quietly slipped.

Three times a day is the recommended rhythm. Morning, afternoon, evening. About 7 hours apart.

Why three:

• ·Morning sets the baseline — what state did you wake into?
• ·Afternoon captures the working-hours self — did the day shift you?
• ·Evening captures the recovery state — what did you carry home?

Three readings a day across 30 days produces 90 data points. That's enough to surface real patterns: which days are hardest, which times you tend to drift, what triggers a collapse, what reliably restores you.

You can take more if a moment calls for it (right before a difficult conversation, after a setback, during a transition). You can also take fewer — but the patterns get harder to see below 2 per day.

Example: You take three check-ins daily for two weeks. The data reveals: morning average 72% alignment, afternoon 48%, evening 58%. Something specific about your afternoons is dropping you 24 points. You investigate. It's the post-lunch slump combined with three back-to-back meetings. Now you know exactly when to intervene.

Yes. Pick the option that feels closest to true and move on. Even an uncertain answer is more useful than no answer.

The 4-question format is built to accommodate this. The 8 options for each dimension include neutral and ambiguous states ("not sure," "drifting," "going through the motions"). You don't have to be in a clear state to take a reading.

What to do when you genuinely don't know:

• ·Pick the option that feels least wrong, rather than the one that feels most right
• ·Trust your first instinct — your second-guess is usually less accurate
• ·If two options feel equally true, pick the one that's slightly more uncomfortable (we tend to round upward)

Over time, taking check-ins improves your ability to know what's happening inside. The first week might feel guess-heavy. By week three, the questions become a habit and the answers become clearer.

Example: On a Tuesday morning you genuinely have no idea how you feel — coffee, autopilot, no signal. You pick "neutral, just going" for feelings. The reading shows F=0, T=+1, B=+2, A=+3. Weeks later you notice this exact pattern repeats every Tuesday after Monday's late-night work. The "I don't know" Tuesday wasn't random — it was the predictable Tuesday-after-Monday pattern.

If you answer falsely but are mentally aligned to that answer, you are doing just fine. This is one of the four core principles of myFTBA.

Why this matters:

• ·Your inner state shapes your reality. If you choose to align mentally with a more positive answer, the act of choosing it begins to shift you in that direction.
• ·This is not the same as denial. Denial is unconscious. Choosing alignment is conscious and intentional.
• ·The system doesn't punish you for "wrong" answers. It reads what you give it and shows you the resulting pattern.

What to watch for:

• ·If you regularly pick higher options than what you'd honestly select, your readings will show stronger alignment but your real life patterns may not match. This gap is its own data — it tells you something is being suppressed.
• ·If you regularly pick lower options because you're harsh on yourself, your readings will show false misalignment. Same gap, different direction.

The healthiest practice is honesty when you can manage it, intentional choosing when honesty feels stuck, and noticing the difference between the two over time.

Example: Some days you wake up and choose +4 on feelings even though you're closer to +1. You're mentally choosing to lift yourself. After 30 days, you notice your actual feelings have started arriving at +3 most mornings. You moved yourself by repeatedly choosing where you wanted to be.

The dashboard has four main areas. Read them in this order: top, middle, bottom-left, bottom-right.

1. Top — the headline. Your archetype name, your overall alignment percentage, and a short description. This is your "what's actually going on" summary. If you read nothing else, read this.

2. Middle — the four dimension tiles. F, T, B, A each shown with their score, color, and interpretation. Look for: which is highest? Lowest? Are any in the negative? Together they tell you the shape of your current state.

3. Bottom-left — the diagnostic metrics. Translation gap, dominant driver, momentum, signature, and so on. These are the deeper readings — useful when something feels off but the headline doesn't fully explain why.

4. Bottom-right — the flow chain. A visualization of how each dimension flows into the next. Helps you see where the chain is breaking.

When you're new to FTBA, focus on the top section. The deeper diagnostics become useful after you've been measuring for a couple of weeks and start recognizing your own patterns.

Example: Your dashboard says "Inner Contradiction, 56%." Top section gives you the diagnosis. Middle: F=+4, T=−2, B=+3, A=+1. Your feelings and beliefs agree (you want this), but your thoughts are critical. Diagnostic metrics show "Thoughts pulling against the rest." Now you know exactly what to address — the inner critic, not your goals.

Three different views of your reading, each useful for a different question.

Total Alignment (0–100%) — The full average of F, T, B, A. The single best summary of your reading. Use this when someone asks "how am I doing right now?"

OMS (Outer Movement Score) — Just your Action score, shown as a percentage. Use this to ask: "Am I taking the actions my inner state is calling for?"

IAC (Inner Alignment Composite) — Your F, T, B combined and averaged, shown as a percentage. Use this to ask: "Is my inner state on board with what I'm trying to do?"

The relationship between OMS and IAC reveals the translation gap. When IAC is much higher than OMS, you have inner readiness without outer action. When OMS is much higher than IAC, you're pushing through without inner support.

Example: Your reading: Total 68%, IAC 82%, OMS 30%. You feel ready, think clearly, believe in the path — but you're not acting on it. The translation gap of ~22 points tells you the bottleneck is execution, not motivation. The fix is starting (any action), not more reflection.

Yes. Every reading has a "Share this reading" button that creates a private, time-limited link they can open without an account.

How sharing works:

• ·Click "Share this reading" on any reading
• ·A unique link is generated (10-character random ID)
• ·Send the link to anyone — coach, therapist, partner, friend
• ·They open the link and see the same dashboard you see
• ·Link expires after 100 days, then disappears automatically

What gets shared:

• ·Just the reading you chose to share — not your full history, not your account, not your contact details
• ·The receiver sees: archetype, alignment %, all four dimensions, diagnostic metrics, flow chain
• ·They cannot see other readings, your name, your email, or any account info

When this is useful:

• ·Before a coaching session, share your last 3 readings — your coach walks in already knowing where you are
• ·After a tough day, send a reading to a friend without having to explain in words
• ·Track whether therapy is moving the needle by sharing readings before and after sessions

Example: You have weekly therapy. Every Tuesday you share Sunday's, Monday's, and Tuesday morning's readings. Your therapist arrives at the session with three data points. The first 10 minutes of every session — usually spent updating her on the week — disappear. You spend that time doing actual work instead.

100 days from the day the link is created.

After 100 days, the link automatically expires. Anyone who opens it after that point will see a clean "this reading has expired" page, with an option to take their own check-in.

Why 100 days:

• ·Long enough that you don't need to worry about expiration during normal use (a coach or therapist relationship spans weeks, not days)
• ·Short enough that old links don't pile up in your records or someone else's
• ·Aligned with the principle of impermanence — readings are snapshots of moments, not artifacts to keep forever

How to manage shared links:

• ·You can share the same reading multiple times — each share creates its own link
• ·You cannot manually delete or expire a shared link before 100 days (this is intentional — the recipient might be using it)
• ·A reading you've deleted from your dashboard remains accessible via any active share link until that link's natural expiry

If you need a permanently accessible record (for a research project, ongoing coaching relationship, etc.), screenshot the dashboard or export your data instead of relying on share links.

Example: You share a reading with your coach on January 1st. By April 11th, that link expires. If you still need the coach to access it, generate a new link from the same reading.

Both plans give you the same access — unlimited check-ins, full dashboard, share links, pattern recognition. The difference is duration and price.

30-day plan: ₹1,499 / $16.99

• ·Access for 30 days
• ·Best for: trying the practice, short-term goals, testing whether daily check-ins fit your life

90-day plan: ₹2,998 / $33.98

• ·Access for 90 days (essentially three months for the price of two — one month is free)
• ·Best for: building the habit, seeing real patterns surface, working on a 3-month goal cycle

Why no annual plan: 90 days is long enough to build the practice deeply. Beyond that, the value of seeing fresh data starts to plateau and most users benefit more from periodic intentional renewals than from auto-continuing forever.

Example: You try the 30-day plan to test the habit. By day 25 you're using it consistently and starting to see your weekly patterns. Switching to 90-day at renewal saves you the cost of one month and gives you the runway to surface monthly cycles too.

No. We do not auto-renew.

When your 30-day or 90-day plan ends, your access ends too. We do not charge your card again unless you explicitly start a new plan. Your card details are not stored on our servers — they're handled by PayU (in India) or PayPal (internationally), and we never see them.

What happens at the end of your plan:

• ·You'll receive an email a few days before your plan ends as a reminder
• ·On the end date, your access pauses but your data is preserved
• ·Your dashboard becomes read-only — you can still see your history but can't take new check-ins
• ·Renewing reactivates everything immediately

Why no auto-renewal:

• ·You stay in control. No silent charges, no awkward unsubscribe flows.
• ·It respects the rhythm of the practice. Some people benefit from a 30-day intensive followed by a break, rather than continuous use.
• ·It builds a healthier relationship between you and the tool — you renew because you want to, not because you forgot to cancel.

Example: You finish 30 days, get the insights you needed, take a 2-month break to integrate. You come back in spring, ready for another 30 days. You renew when you decide to — no card surprise in between, no wasted months you didn't use.

Yes, with reasonable limits. The full refund policy is on our /refund page, but here's the summary:

Within 7 days of purchase:

• ·Full refund, no questions asked
• ·Just email hello@myftba.com from the address on your account
• ·Refund processed within 5–7 business days

After 7 days but within 30 days:

• ·Pro-rated refund based on remaining unused days
• ·Available if you've taken fewer than 10 check-ins (otherwise the product has been used substantially)

After 30 days:

• ·No refund on monthly plans (you've had the full window)
• ·Pro-rated refund still available on the 90-day plan if you've used fewer than 30 days and taken fewer than 30 check-ins

What's not refundable:

• ·Plans where the user has actively used the product (10+ check-ins on monthly, 30+ on quarterly) — at that point, the product has been delivered
• ·Charges disputed via chargeback after a clear refund pathway was offered

We try to be generous with refunds in good-faith cases. If something has gone wrong on our side (technical issue, accidental double-charge), we refund quickly and apologize.

Example: You buy the 90-day plan, take 5 check-ins in the first week, realize it's not for you. Refund: full or near-full, no problem. You buy the 90-day plan, use it daily for 60 days, then ask for a refund — that's outside the window because the product has been delivered as promised.

myFTBA shows pricing in your local currency based on where you're connecting from.

How currency detection works:

• ·We detect your location from your IP address (no account required for this)
• ·If you're in India, you see ₹ (INR) pricing — billed via PayU
• ·If you're anywhere else in the world, you see $ (USD) pricing — billed via PayPal

Why two currencies, not one:

• ·INR pricing is fair for Indian users (₹2,998 ≈ $36 USD, but at INR purchasing power it's positioned for the Indian market)
• ·USD pricing is the global standard and works in 200+ countries via PayPal
• ·Each currency uses the payment gateway best suited for that market — PayU works smoothly with Indian banks, PayPal works smoothly internationally

Pricing is fixed in each currency, not converted. ₹1,499 is always ₹1,499 regardless of exchange rate movements. $16.99 is always $16.99.

What if you're traveling: the page will show whichever currency matches your IP at the moment of viewing. If you'd prefer to pay in the other currency, you can VPN to that region or contact support for help.

Example: You're an Indian user traveling in Singapore. You open the pricing page on hotel WiFi. You see USD pricing because the IP is Singapore. To pay in INR, either wait until you're back in India or contact us — we can manually generate an INR invoice.

Both INR and USD payments work via established gateways with all standard methods supported.

INR (PayU India):

• ·Credit cards (Visa, Mastercard, RuPay, American Express)
• ·Debit cards (all major Indian banks)
• ·UPI (PhonePe, Google Pay, Paytm, BHIM, etc.)
• ·Net banking (50+ Indian banks)
• ·Wallets (Paytm, Mobikwik, Freecharge)
• ·EMI options on select credit cards

USD (PayPal):

• ·PayPal account balance
• ·Credit cards (Visa, Mastercard, American Express, Discover)
• ·Debit cards via PayPal
• ·Bank transfer via PayPal in supported countries

What we don't store:

• ·We never see your card numbers, CVVs, or bank details
• ·All sensitive payment data is handled directly by PayU or PayPal — both PCI-DSS compliant
• ·We only receive a transaction confirmation back

What if a method isn't working: try a different option from the same gateway first. If the issue persists, email us at hello@myftba.com with the error message and we'll help.

Example: You're trying to pay with UPI on your phone. The PayU page shows the UPI option. You enter your UPI ID, get a notification on your UPI app, approve, and the payment completes. Total time: about 30 seconds.

Your access pauses but your data stays exactly where it was. Nothing is deleted.

The transition from active to expired:

• ·A few days before the end, you receive a reminder email
• ·On the end date, you can still log in, see your dashboard, view your full history, and access old shared links
• ·What you can't do: take new check-ins, generate new share links, or access pattern reports for periods after the end date

To resume:

• ·Visit /pricing and pick a plan (30-day or 90-day)
• ·Pay → access reactivates immediately
• ·All your historical data is still there — your new readings just continue from where you left off

What if you don't renew for months or years:

• ·Your account remains intact for at least 12 months of inactivity, often indefinitely
• ·We don't auto-delete inactive accounts (we'll change this only if storage costs force it, and only with advance notice)
• ·You can come back any time, log in with the same email, and pick up where you left off

Example: You complete a 30-day plan, take a 6-month break, come back in late summer ready to start again. You log in with your email, see all your past readings, click "renew," pay ₹1,499, and your dashboard is fully active within seconds. Your old patterns are now historical data — useful context for your new cycle.

Yes to both.

Deleting individual readings:

• ·Open your dashboard
• ·Click the trash icon next to any reading
• ·Confirm in the two-step popup ("Delete this check-in? Yes, delete")
• ·The reading is gone immediately

Deleting your full account:

• ·Email hello@myftba.com from your account email
• ·We'll confirm with a verification step
• ·Within 7 business days, your account, all readings, all shared links, and all account data are permanently removed
• ·Anonymized aggregate metrics (total check-ins, etc.) may persist in our analytics — but nothing tied to you

What you can't recover after deletion: nothing. Account deletion is permanent. We don't keep backups for restoration purposes.

What this means in practice: if you might want your data back, export it before deleting (we can email you a JSON file of your readings on request).

Example: You took 20 trial-period check-ins to test the system, decide it's not for you, and want everything gone. Email us. Within a week, your full footprint at myFTBA is removed. You're not on any list, your data isn't sold, your patterns are erased.

By default, only you. Your readings are private to your account.

People who can see your readings:

• ·You — when you log into your dashboard with your email
• ·Anyone you explicitly share a reading link with — they see only the reading you shared, for 100 days
• ·Our database — encrypted at rest, accessed only when needed for support or to fix bugs

People who cannot see your readings:

• ·Other myFTBA users
• ·Search engines
• ·Advertisers (we don't run ads)
• ·Third parties (we don't sell or share data with anyone)
• ·Your social network (we don't post anywhere on your behalf)

What we collect beyond readings:

• ·Your email (for login and reminder emails)
• ·Your IP address at sign-up (for geo-detection of currency)
• ·Approximate device info (for security/fraud prevention)
• ·That's it. No tracking pixels, no Google Analytics on the dashboard, no Facebook pixel, nothing.

Example: You take 3 readings a day for 3 months. None of those readings are visible to anyone else unless you create share links. We use them only to render your dashboard. We don't analyze them for marketing, sell them to insurance companies, or use them to train AI models.

Cancelling (i.e., letting your plan expire without renewal) is different from deleting your account. They have different outcomes for your data.

If your plan expires (default behavior):

• ·All your readings stay safe in your account
• ·You can still log in and view them at any time
• ·You just can't take new check-ins until you renew
• ·After 12+ months of inactivity, we may eventually clean up the account — but with advance notice via email

If you actively delete your account:

• ·Everything is removed within 7 business days
• ·This is permanent and irreversible
• ·We send you an email confirmation when complete

If you've shared readings with others:

• ·Active share links remain accessible until their natural 100-day expiry, even if you cancel or delete
• ·This protects coaches and partners who may be relying on those links
• ·After 100 days, all share links automatically expire regardless of account status

The default is: cancellation preserves data, deletion removes it. Most users let plans expire and come back later — your history is waiting when you do.

Example: You cancel by letting your plan expire on March 1st. On April 15th, you log in to look at a reading from January. Still there. You renew in May, take a new check-in, and the new one appears alongside all your old data. Continuous history, just paused for a couple months.

Yes — though there's no self-serve export button yet. We do it manually on request.

How to export:

• ·Email hello@myftba.com with the subject "Data export request"
• ·Within 5 business days, we send you a JSON file containing all your readings, timestamps, scores, and metadata
• ·The file is sent to your account email, no third-party links

What's included in the export:

• ·Every check-in you've ever taken (timestamps, all four scores, archetype, alignment %, all derived metrics)
• ·Notes attached to readings (if you've added any in future versions)
• ·Account metadata (sign-up date, plan history, etc.)
• ·Active share links (URLs and their expiry dates)

What's not included:

• ·Other users' data (obviously)
• ·Raw PayPal/PayU transaction details (we don't have these — only confirmation we got paid)
• ·Server logs

A self-serve export feature is on the roadmap. When it ships, you'll be able to download a JSON or CSV from your settings page. Until then, the email request is the path.

Example: You want to bring 60 days of readings to a meeting with a researcher. You email us, get a JSON file with all 180 readings, share it directly. Open in any tool that reads JSON (Excel via converter, Google Sheets, Python, etc.).